Warner Bros. Movie World Tourism Statistics

Warner Bros. Movie World is Australia’s premier movie-themed park on the Gold Coast, offering thrilling rides, live entertainment, and immersive experiences inspired by blockbuster films and iconic characters.

Over 1.4 million tourists visit Warner Bros. Movie World each year, and in 2024, the number of visitors reached approximately 1.55 million.

• Before the pandemic, visitor numbers were 1.4 million in 2019, and by 2023 the destination had exceeded pre-pandemic levels, reaching around 107% of 2019 attendance.
• In 2024, visitation continued to rise, reaching approximately 1.55 million visitors, marking a further 3.3% increase from 2023 and continuing the strong post-pandemic recovery.

Approximately 1.55 million tourists visited Warner Bros. Movie World in 2024, marking another strong year for the iconic Gold Coast theme park. This continued growth follows the 1.50 million visitors recorded in 2023, which was a 25% increase from 2022 and exceeded pre-pandemic 2019 levels by 7%.

How many tourists visit Warner Bros. Movie World every day?

In 2024, Warner Bros. Movie World welcomed an average of 4,247 visitors per day, reflecting strong growth in Gold Coast theme park attendance and increasing demand from domestic and international tourists.

• This daily average is higher than the 4,110 daily visitors recorded in 2023 and significantly above the 3,836 daily visitors in 2019, showing that Warner Bros. Movie World tourism statistics continue to outperform pre-pandemic levels and remain a top choice for family travel on the Gold Coast.

Note that the figures above are based on annual visitors divided by the number of days in the year.

Tourists spent approximately AUD 620 million at Warner Bros. Movie World in 2024, reflecting continued growth in visitor demand and overall theme park spending on the Gold Coast.

• The AUD 620 million in tourist spending in 2024 represents a new all-time record for Warner Bros. Movie World, reinforcing its position as one of Australia’s most popular attractions and a major contributor to Gold Coast tourism revenue and the broader Queensland visitor economy.

How much does it cost to visit Warner Bros. Movie World?

The average cost to visit Warner Bros. Movie World is around AUD 400 for a family of four, making it one of the most popular and affordable Gold Coast theme park day trips.

• Single Day Pass: Costs around AUD 89 when purchased online, offering savings of up to AUD 10 compared to gate prices. This is the most common choice for visitors seeking a one-day theme park experience.
• Multi-Day Pass: Start from AUD 178.71 and provide access to Warner Bros. Movie World as well as other Village Roadshow theme parks such as Sea World and Wet’n’Wild. These passes offer excellent value for tourists staying longer on the Gold Coast.
• Annual Fun Pass: Costs approximately AUD 249, giving guests unlimited entry for 12 months. This is a popular option for locals and families who visit multiple times a year.

• Tourism at Warner Bros. Movie World generated an estimated AUD 620 million in direct visitor spending in 2024, continuing the strong growth seen in recent years and building on the 25% increase recorded in 2023.
• The park employs over 1,200 staff during peak tourism seasons and maintains a year-round workforce of more than 800, supporting a significant share of jobs within the Gold Coast theme park industry.
• As part of the region’s AUD 6.61 billion tourism economy, Warner Bros. Movie World plays a major role in driving Gold Coast tourism revenue, with visitor spending flowing into local hotels, restaurants, transport services, tour operators, and retail businesses.
• In 2024, the park’s strong attendance momentum continued, Warner Bros. Movie World attracts approximately 30% of total theme park visitors on the Gold Coast, reinforcing its position as one of Australia’s most influential tourism attractions.

In 2024, January and December remained the peak tourist months at Warner Bros. Movie World, continuing long-standing seasonal trends on the Gold Coast.

• January was the busiest month of the year, attracting approximately 160,000 visitors, followed by December with around 155,000 visitors, driven by school holidays and peak summer travel.
• July also recorded strong attendance with about 150,000 visitors, making it the busiest winter month.
• This was closely followed by August, which welcomed approximately 140,000 visitors as international tourists and families continued to visit during the mid-year holiday period.

People visit Warner Bros. Movie World primarily for leisure and to experience thrill rides and attractions (60%).

• Family Entertainment: Approximately 25% visit for family-friendly attractions and Kids’ WB Fun Zone experiences.
• Live Shows and Performances: Hollywood Stunt Driver 2 and character parades attract 10% of guests.
• Special Events: Seasonal attractions like Fright Nights and White Christmas draw 5% of annual visitors.

• A total of 1.4 million visitors were recorded in 2019, with approximately 0.112 million (about 8%) arriving from abroad and 1.288 million (about 92%) traveling domestically.
• Approximately 1.2 million total visitors were recorded in 2022, with 0.096 million (about 8%) coming from overseas and 1.104 million (about 92%) traveling from within Australia.
• About 1.5 million total arrivals took place in 2023, with 0.12 million (about 8%) visiting internationally and 1.38 million (about 92%) traveling domestically.
• In 2024, Warner Bros. Movie World reached 1.55 million total visitors, including 0.15 million international visitors (around 10%) and 1.40 million domestic visitors (about 90%), showing a noticeable rise in overseas travel demand, particularly from New Zealand, China, and the UK.

Thrill Rides

• DC Rivals HyperCoaster: Australia’s tallest, longest, and fastest coaster with an 89-degree drop and speeds of up to 115 km/h.
• Superman Escape: A high-speed launch ride simulating a superhuman escape.
• The Flash: Speed Force: Spin and twist at speeds of up to 70 km/h on this unique ride.
• Wild West Falls Adventure Ride: A water ride featuring a thrilling drop and a scenic ghost-town journey.
• Justice League 3D – The Ride: Join the Justice League on this interactive 3D dark ride.

Family-Friendly Attractions

• Kids’ WB! Fun Zone: A Looney Tunes-themed area with rides like the Road Runner Rollercoaster, perfect for younger visitors.

Live Shows & Entertainment

• Hollywood Stunt Driver 2: A thrilling live stunt show featuring precision driving and action-packed stunts.
• TOM & JERRY 4D Experience: An immersive 4D film with sensory effects bringing Tom and Jerry to life.
• Star Parade: A daily character parade with photo and interaction opportunities.

Seasonal Events

• Fright Nights: Halloween-themed attractions and experiences.
• White Christmas: Festive activities and displays for the holiday season.

Single Day Pass:

• Price: Approximately AUD 89 when purchased online, with potential savings of up to AUD 10 compared to gate prices.
• Inclusions: Access to all rides, shows, and attractions for one day.

Multi-Day Pass:

• Price: Starting at AUD 178.71, allowing entry to Warner Bros. Movie World and other Village Roadshow theme parks in the Gold Coast, such as Sea World and Wet’n’Wild.
• Validity: Tickets are valid for 12 months from the date of purchase.

Annual Fun Pass:

• Price: Approximately AUD 249, which provides unlimited entry for a year.
• Inclusions: Access to special events like White Christmas and Carnivale, along with a complimentary Fast Photo Pass.

Escape Pass:

• Price: Approximately AUD 74, offering a single-day entry with additional benefits.

Fast Track Pass:

• Price: Around AUD 150, allowing guests to skip queues on selected rides.

Photo Packages:

• Options for ride photography range from approximately AUD 65, which includes six printed photographs and a choice of themed merchandise.